Media marketing is aligned to content marketing and digital media and is an effective channel for building public awareness. Frametag Media provides a range of services to assist organisations with media marketing and publicity.
Frametag Media is not a media relations or public relations (PR) firm, but is a service provider to those businesses which require effective and professional content creation. Many organisations jump into PR with a view to getting “cheap advertising”, but often fail to realise consistent marketing benefits.
- Where media marketing is suitable
- Alignment of PR with media interest
- Press/media release creation
- Journalist relations advisory
- Analyst relations advisory
- Align media with broader marketing
- Op-ed piece creation
- Integration of traditional and social media messages
- Media coverage reviews